Encouraging Women into Franchising (EWIF) held their first Midlands Regional meeting on 5th July and it was a huge success. Fiona Boswell from Fraser Brown Solicitors and Regional Chair of EWIF Midlands hosted the meeting and was thrilled with the number of people who attended.
The first Midlands guest speaker was Pam Featherstone from ActionCOACH who inspired attendees with a presentation on how to work ON your business and not IN it with lots of practical tips for the business women in attendance to take away and implement.
EWIF Regional Meetings are held across the UK, throughout the year, to give women from every walk of life the opportunity to attend and gather advice, information and network with like-minded business owners. The Midlands meetings mean that EWIF now has an even wider remit and business women in the area have a forum of support that they can call on when facing challenges with their businesses.
“I was so pleased that we had such a good turn out to the first meeting in the Midlands. There’s been a huge gap in the Midlands for EWIF so it’s great to be able to provide their services for even more local business women. I hope that the meetings will become more and more popular as we continue and that the business women who attend are inspired and supported by the meetings. The Midlands is such a diverse region with so many business women and I think it’s important for them to have such a great organisation to turn to,” explains Fiona.
EWIF’s primary focus is to support women who are looking for a route into the franchise industry. Our remit is threefold; to encourage women to consider buying a franchise, to encourage business women to franchise their existing operations and to help franchisors attract more women to their networks. We are a not-for-profit organisation run entirely by volunteers, providing advice and guidance to anyone looking at trying to break into the franchise industry.
“It’s great to see so many in attendance at our first Midlands regional meeting. I hope that it spells success for the future in the region. I couldn’t think of anyone better to be hosting the meetings than Fiona. Her passion and knowledge for the franchise industry and the EWIF cause really shines through and she works tirelessly to create opportunities for more women and to support them in their new business ventures whether they’re franchisees or franchisors,” explains Clive Sawyer, CEO of EWIF.